Camacho-Rodríguez, F. and Artiles-Ruiz, H. 2022. Communication and culture: rhetoric of the Air Jordan advertising campaigns in audiovisual media (1985-2020). Ágora de Heterodoxias. 8, 1 (Jun. 2022), 42-63. DOI:https://doi.org/10.5281/zenodo.7339802.